India’s 680 Million Gamers Just Became Advertising’s Most Valuable Audience—Here’s Why Brands Are Pivoting
Advertisers have just discovered that Indian gamers are more valuable than television viewers, social media scrollers, and newspaper readers combined—and the numbers prove it. India’s gaming industry reached ₹33,243 crore (approximately $4.4 billion) in 2024, growing at a 15% compound annual growth rate through the next decade. Over 680 million smartphone users now game regularly, […]










